E-commerce for Industrial Beverage and Food Machinery
Invia 1912
Invia 1912
Invia 1912 is a company with over 100 years of experience dedicated to manufacturing, distribution and sale of machinery, equipment and consumables for the beverage and food industry, specializing in wine, cava, oil, beer and spirits. They offer complete solutions, from planning and installation of wineries and olive mills (turnkey projects) to machinery for harvest, pressing, filtration, bottling, cleaning, environmental control and automation, including also oenological products and technical advice.
The Challenge
Traditionally their sales have been through direct purchase at their factory, but in recent years they have found it necessary to digitize the commercial process to respond to the demand of wine producers throughout Europe.
Clear Objectives
Design and develop an E-commerce capable of commercializing their more than 1500 products, responding to the needs of multiple European countries with a clear and attractive experience.
Strategic Execution
We developed the purchase experience design and website development in WordPress, a CMS that facilitates the update and management of multiple products, for which multiple customizations were made to meet their clients' requirements and communicate the diversity of products clearly.
Invia 1912
Project Visuals
